Lupas” for it’s 9 and 8.5 myopia in each eye. He is Colombian and a fan of Atlético Bucaramanga. This fan has worked for the biggest agencies in Colombia such as MullenLowe, McCann, Y&R, Sancho BBDO, Ogilvy, Leo Burnett and in 2017 he set foot on Ecuadorian land to work for three and a half years in this territory, and then we were in Paradais DDB for two and a half years

He worked with brands like Tigo Comunicaciones, ETB, Movistar, Visa, Pfizer, Huggies, Club Colombia, Cusqueña, Club Premium, Ppeis, Gatorade, 7UP, Volkswagen, Johnson&Johnson, FritoLay, Cerveza Aguila, Agua Zalva, Suzuki, Unilever, Claro Comunicaciones, Banco del pacífico, cerveza Nuestra Siembra, Banco de crédito, Falabella, Deprati, Créditos Economicos, Xtrim telecomunicaciones, Fundación Ronald McDonalds, WWF He founded The Pub School, the first creative school in the country, an enterprise that was chosen as the best new entrepreneurial business of 2020 and third best small business in 2021, in addition to being chosen by TopFice as the best school of 2021.

Lupas has received more than 160 international awards, including Cannes Lions, D&AD, One Show, Clio, London Festival, Webby, EFFIE, FIAP, El Sol, and El Ojo de Iberoamérica.